Did sheet music in the early 20th century resemble today's social media, sharing trends, humor, and stories? Jitney Bus songs humorously captured the emerging car culture and its impact.
How can the adoption of digital technologies facilitate the transition to a circular economy in the T&C industry?
Virtual influencers reshape influencer marketing. Consumer reactions vary, embracing novelty or dismissing as eerie and inauthentic. Product category plays a role in virtual endorsement success.